Brian Pasch's Blog Posts Tagged 'automotive social media' (4)

Integrated Social Media Tools For Car Dealers

One observation from the NADA Convention was the number of website vendors that were integrating social media monitoring and reputation management tracking tools into their client dashboard. Two such companies I had a demo with were @utoRevenue and Dealer.com.

The shift to integrate social media tracking and reputation management alerts will eventually limit the business upside of stand alone reputation management software companies and social media syndication…

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Added by Brian Pasch on February 10, 2011 at 3:55pm — No Comments

Automotive Social Media and Advertising Strategies Are Limited by Education

automotive advertising As we come to the end of the year, dealers should be setting in place a strategy that will ensure continued growth and prosperity in 2011. That strategy should include a line item for social media but that will not be your must important investment.

Do you know what will be?

 

As I travel the country and review…

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Added by Brian Pasch on December 24, 2010 at 7:00am — No Comments

Does Edmunds.com Want To Be The Automotive Social Media Review Authority?

I have Google Alerts on a number of key car dealership names and terms and it seems that Edmunds.com is readying a full-blown attack on automotive review websites like Dealerrater.com and PrestoReviews.com. My Google alerts have been lighting up with Edmunds.com BETA testing pages for car dealers that I follow.

This is a WAKE-UP call....again. Car dealers have to have a written Internet Reputation…

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Added by Brian Pasch on December 11, 2010 at 12:32am — No Comments

Flipboard To Create Automotive Digital Brochures



In July, the Apple user community was treated to an innovative new technology called Flipboard. The Flipboard software running on an iPad is a perfect example of how innovators extend the functionality of another company's idea.

In this case taking Apple's iPad and making it a must have device for sales, marketing and customer service professionals. For…

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Added by Brian Pasch on August 4, 2010 at 7:30am — No Comments

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